In 2010,
Steven Levy, who authored the 1984 book
Hackers: Heroes of the Computer Revolution, wrote that Zuckerberg "clearly thinks of himself as a
hacker".
[38] Zuckerberg said that "it's OK to break things" "to make them better".
[38][39] Facebook instituted "
hackathons" held every six to eight weeks where participants would have one night to conceive of and complete a project.
[38] The company provided music, food, and beer at the hackathons, and many Facebook staff members, including Zuckerberg, regularly attended.
[39] "The idea is that you can build something really good in a night", Zuckerberg told Levy. "And that's part of the personality of Facebook now ... It's definitely very core to my personality."
[38]
On November 6, 2007, Zuckerberg announced a new social advertising system called Beacon, which enabled people to share information with their Facebook friends based on their browsing activities on other sites. For example,
eBay sellers could let friends know automatically what they have for sale via the Facebook news feed as they list items for sale. The program came under scrutiny because of privacy concerns from groups and individual users. Zuckerberg and Facebook failed to respond to the concerns quickly, and on December 5, 2007, Zuckerberg wrote a blog post on Facebook
[46]taking responsibility for the concerns about Beacon and offering an easier way for users to opt out of the service.
The Social Network
A movie based on Zuckerberg and the founding years of Facebook,
The Social Network was released on October 1, 2010, and stars
Jesse Eisenberg as Zuckerberg. After Zuckerberg was told about the film, he responded, "I just wished that nobody made a movie of me while I was still alive."
[63] Also, after the film's script was leaked on the Internet and it was apparent that the film would not portray Zuckerberg in a wholly positive light, he stated that he wanted to establish himself as a "good guy".
[64] The film is based on the book
The Accidental Billionaires by
Ben Mezrich, which the book's publicist once described as "big juicy fun" rather than "reportage".
[65] The film's screenwriter
Aaron Sorkin told
New York magazine, "I don't want my fidelity to be to the truth; I want it to be to storytelling", adding, "What is the big deal about accuracy purely for accuracy's sake, and can we not have the true be the enemy of the good?"
[66]
Upon winning the
Golden Globes award for Best Picture on January 16, 2011, producer
Scott Rudin thanked Facebook and Zuckerberg "for his willingness to allow us to use his life and work as a
metaphor through which to tell a story about communication and the way we relate to each other.”
[67] Sorkin, who won for Best Screenplay, retracted some of the impressions given in his script:
[68]
- "I wanted to say to Mark Zuckerberg tonight, if you're watching, Rooney Mara's character makes a prediction at the beginning of the movie. She was wrong. You turned out to be a great entrepreneur, a visionary, and an incredible altruist."
On January 29, 2011, Zuckerberg made a surprise guest appearance on
Saturday Night Live, which was being hosted by Jesse Eisenberg. They both said it was the first time they ever met.
[69]Eisenberg asked Zuckerberg, who had been critical of his portrayal by the film, what he thought of the movie. Zuckerberg replied, "It was interesting."
[70] In a subsequent interview about their meeting, Eisenberg explains that he was "nervous to meet him, because I had spent now, a year and a half thinking about him ..." He adds, "Mark has been so gracious about something that’s really so uncomfortable ... The fact that he would do
SNL and make fun of the situation is so sweet and so generous. It’s the best possible way to handle something that, I think, could otherwise be very uncomfortable."
[71][72]
Use of other social networks
Zuckerberg created an account with Google+ soon after the social network was unveiled, saying he sees it as a "validation for his vision" of online social networking.
[79] By July 2011, Zuckerberg had become the most followed user on Google+, outranking Google co-founders
Larry Page and
Sergey Brin.
[80] As of March 6, 2012, his ranking has dropped to 184 on the service, behind Page and Brin.
[81] His public profile is minimal with one photo and a bio that reads "I make things".
[82]
Zuckerberg has maintained a private account on Twitter under the username "zuck", though in 2009 he revealed that the public account "finkd" also belonged to him.
[83]
Philanthropy
Zuckerberg donated an undisclosed amount to
Diaspora, an open-source personal web server that implements a distributed social networking service. He called it a "cool idea".
[35]
Zuckerberg founded the Start-up: Education foundation.
[84][85] On September 22, 2010, it was reported that Zuckerberg had arranged to donate $100 million to
Newark Public Schools, the public school system of
Newark, New Jersey.
[86][87] Critics noted the timing of the donation as being close to the release of
The Social Network, which painted a somewhat negative portrait of Zuckerberg.
[88][89] Zuckerberg responded to the criticism, saying, "The thing that I was most sensitive about with the movie timing was, I didn’t want the press about
The Social Network movie to get conflated with the Newark project. I was thinking about doing this anonymously just so that the two things could be kept separate."
[88] Newark Mayor
Cory A. Booker stated that he and New Jersey Governor
Chris Christie had to convince Zuckerberg's team not to make the donation anonymously.
[88]
On December 9, 2010, Zuckerberg,
Bill Gates, and investor
Warren Buffett signed a promise they called the "
Giving Pledge", in which they promised to donate to charity at least half of their wealth over the course of time, and invited others among the wealthy to donate 50% or more of their wealth to charity.
[90][91][92]
Personal life
At a party put on by his fraternity during his sophomore year, Zuckerberg met Priscilla Chan, a fellow student who he began dating in 2003. Chan is the child of a Chinese-Vietnamese
refugee, who arrived in the U.S. after the
Fall of Saigon,
[93] was born in
Braintree,
Massachusetts, a suburb of Boston, and is a 2003 graduate of
Quincy High School.
[94][95] In September 2010, Zuckerberg invited Chan, by then a medical student at the
University of California, San Francisco,
[96] to move into his rented Palo Alto house.
[2][97] Zuckerberg studied
Mandarin Chinese in preparation for the couple's visit to the People's Republic of China in December 2010.
[98][99]
On May 19, 2012, Zuckerberg and Chan married in Zuckerberg's backyard in a celebration also marking her graduation from medical school.
[100][101][102] Chan has a medical degree, and, according to some sources, is planning to begin interning and residencing towards becoming a pediatrician in 2012 or is a pediatrician currently.
[103][104][103][104]
On Zuckerberg's Facebook page, he listed his personal interests as "openness, making things that help people connect and share what's important to them, revolutions, information flow, minimalism".
[105] Zuckerberg sees blue best because of
red–green colorblindness; blue is also Facebook's dominant color.
[106]